Small Business Leadership: Client relationship building with a twist

I recently had a phone call with one of my top 200 clients. I called this client
for a completely unrelated subject that had nothing to do with their current program with me or the sale of any products or services to them. how do I get customers

My Business Network group is looking for a new member. I thought this client is the type that would be great for our group & our group would be great for him.

Point #1: People can find out a lot about how you think, how you do business, your integrity and all sorts of important things that may not have anything
directly to do with the sale or services your company offers at that exact moment.

Point #2: Think like your customer. Brainstorm with your team. Ask the question,
"If I was the CEO of our customer's company, what opportunities in the marketplace should I be taking advantage of?" Then connect your customer with those opportunities.

This type of strategic thinking makes you irresistible to your customer & it will be very hard for them to leave you. You are providing something of value far beyond the sales transaction. As a small business owner you have to be looking out for ways to make your business successful.

Now, slow down and re-read this blog. Think it through. Be alone with your thoughts. Then spend some time with your team. This is an
excellent topic for your next meeting. It's amazing what kind of ideas your group can come up with to offer your client some "out of the box" strategies & opportunities.

"THINK - and then - GROW RICH!"

Be sure to drop us a line on how your group utilized this exercise. We are always excited about hearing some "real world" stories of how you've performed Marvelously.