Building Client Relationships with a Different Twist
I just got off of the phone with one of my top 200 clients. I called them
for a completely unrelated subject that had nothing to do with their
current program with me or the sale of any products or services to them.
I called my client because my Business Network Group had an opening for a new member. I felt my client would be the type of member that would be great for our group & our group would be great for them.
Point #1: People can find out how you think, how you do business, what
your integrity is like and all sorts of important things that may not have anything
directly to do with the sale or services your company offers at that exact moment.
Point #2: Think like your customer. Brainstorm with your team. Ask the question,
"if I was the CEO of our customer's company, what opportunities in the marketplace
should I be taking advantage of?" Then connect your customer with those opportunities.
Folks, this type of strategic thinking makes you irresistible to your customer & it becomes
very hard for them to leave you. Why? Because you are offering something of VALUE to
them far beyond the sales transaction.
Slow down, re-read this blog. Think it through. Alone. Then with your people. This is an
excellent topic for your next meeting. It's amazing what kind of ideas your group can come
up with. What "out of the box" strategies & opportunities can we offer our clients?
"THINK - and then - GROW RICH!"
If you are looking for some one on one coaching or a motivational message for your team get in touch with me. I am always happy to help make others more successful.
The best way to reach me is to email tina@marvinleblanc.com.
Peace, Love and Gumbo,
Marvin
