Small Business Leadership and Sales Blog

Small Business Leadership: Meet Next Years Prospects Right Now!

Posted by Marvin LeBlanc

Hello Marvelous People!

As you know, this is the time of year for “giving”. It’s also a time of year where you will need to “show up” and “make an appearance” at some social gathering or company party that you are less than enthusiastic about attending.

So may I “share and give” you a different way to look at these events?

MAIN POINT: instead of looking at these events as time-consuming & possibly boring, view them as a chance to build your inventory of prospects for the new year.

In the article below by Michele Scism of Decisive Minds, you will find some valuable tips for better networking.

Until next time.

Peace, Love and Gumbo!
Marvin LeBlanc

small business networkingAnother important layer of Marketing is Networking, so I asked networking expert, Tonya Hoffman, CEO & Founder of Organization of Power Partners and author of soon-to-be released A Client A Day The Coffee Shop Way to speak about networking. Here are some of her great insights to networking:

Who is Your Ideal Client? – Who is it that you really want to serve? You can serve everyone – by focusing you spend less time on people who aren’t a good fit

Realize that people have different buying patterns- Some people will buy right away while others need time to research and think. Most people fall between these two extremes.

What do you have to offer each type of client? Make sure you are prepared for those who want to buy right away. Yet, also have more information for people who like to research.
Stop trying to make things perfect. It is far better to get out there and take action than to spend a lot of time getting everything right.

Always increase your skillset – What are things you need to improve on for networking?
See an opportunity and act now! Some of the best opportunities I’ve had some from overhearing someone who needs what I offer.

Find out where your clients hang out and go hang there too!

Start a conversation

Make an appointment or say goodbye. It’s not always a fit and that’s okay!
If they make an appointment, make it exciting, not sales. Make them feel special as if you are giving them a gift!

An important thing to remember in marketing – when clients see how they can do something or how they can change something, you have their attention.

For the full article online please click here.

Michele Scism is a powerful, inspirational and funny speaker and is available for interviews related to 6 figure business growth, online and social media marketing strategy and decision making.

To schedule an interview call 337-205-7455 or email Info@DecisiveMinds.com.

 

Tags: Small Business Tips, Business Leadership